So this is a bit of a different post for me. It's more of my personal experience as a marketing professional who is promoting content marketing as a method for improving SEO and reaching your target audience. But I have to write this post because as someone who is creating original content, the situation I… Continue reading Please Don’t Plagiarize
Don't be caught using outdated SEO practices.
Is Google the Only Search Engine to Invest in? Google is usually top of mind for most small businesses and marketers when talking about search engine optimization (SEO) and search engine marketing (SEM). In 2017, approximately 3.5 million worldwide searches PER DAY were performed on Google alone. This means approximately 75% of searches are performed… Continue reading Should I Invest Time and Money into Bing and Yahoo?
In marketing, there are a lot of acronyms to remember and understand but two of the biggest ones that most people have heard of are SEM and SEO. What's the difference between SEM and SEO and which one do you want to use for your small business? How do you integrate it into your day-to-day… Continue reading The Difference between SEM and SEO